As the Tata group-owned airline looks for ways to increase both its market share and its global network, its CEO Campbell Wilson announced that premium economy class will be introduced on some of its long-haul international flights starting next month. While speaking at an event by the JRD Tata Memorial Trust, which marked the 118th birth anniversary of JRD Tata, Wilson stated that the airline will increase its market share to at least 30 per cent on both domestic and international routes.
The airline is implementing a long-term revival plan, with the goal of growing its wide-body and narrow-body fleets as well as the global network over the next five years.
“The short-term actions have been to replace carpets, curtains, seat cushions and covers. To fix defective seats and inflight entertainment systems as fast as supply chains will allow. And where parts are no longer available in the market, to work with the likes of Tata Technologies to design and manufacture parts ourselves.”
Wilson claims that the airline has brought nearly 20 aircrafts back into service that were on the ground for years due to a lack of funds and parts.
“Beyond these short-term additions, we are in deep discussion with Boeing, Airbus and engine manufacturers for a historic order of the latest-generation aircraft that will power Air India’s medium and long-term growth. At the risk of gross understatement, the investment will be substantial” he said.